Datamars boosts livestock innovation plans: Welcomes Kevin Coffey as new Head of Smart Farming

2021-07-07T16:23:29+02:00July 6th, 2021|Livestock Management Solutions|

Datamars is pleased to welcome Kevin Coffey as its new Head of Smart Farming. “Kevin will lead our Smart Farming solutions team, to further accelerate our strategy and support our goals to help transform the sustainability of livestock production through data solutions,” says Daniele Della Libera, Datamars CEO. As well as guiding [...]

Live online training helps farmers maximise value from livestock productivity solutions

2021-06-30T09:58:38+02:00June 29th, 2021|Livestock Management Solutions|

The Datamars team during the June live training event, hosted on the Datamars Livestock Training Academy which focused on lambing, electric fencing and drafting with a Tru-Test XR5000. The Datamars Livestock Training Academy has strengthened its offerings by launching a new series of live training events for our staff, channel partners and end-user customers. [...]

Datamars and Precision Pastoral join forces to take ‘human free’ livestock weighing global

2020-11-12T14:14:00+01:00September 28th, 2020|Corporate, Livestock Management Solutions|

Identification and data solutions company, Datamars, has acquired Australian based Precision Pastoral Pty Ltd. (PPPL) in a move which Datamars CEO, Klaus Ackerstaff says has the potential to revolutionise sustainable livestock production globally. PPPL, and its founder and owner Tim Driver, are the brains behind the innovative remote walk over weighing solution that has helped [...]

Datamars acquires Bentley farm equipment distribution business in Eastern Europe

2020-09-29T14:06:23+02:00February 4th, 2020|Corporate, Livestock Management Solutions|

Datamars has acquired the farm equipment distribution business of Bentley in the Czech and Slovak markets as of January 2020. Existing customers of Bentley farm equipment in the region will now be served by Datamars Czech, a newly established branch of Datamars’ existing Slovakian business. As a result of this new partnership, Datamars is pleased [...]

Works better together with Datamars Livestock

2020-09-29T14:06:10+02:00February 3rd, 2020|Corporate, Livestock Management Solutions|

Datamars is committed to providing an extensive integrated animal management solution to global agriculture by uniting its new complete product portfolio into one family, Datamars Livestock. The intention is to strengthen the proud history of servicing and supporting rural retailers, industry groups and farmers and producers. With the combined strengths of Datamars, a leading global [...]

Datamars announces acquisition of Fockink livestock ID business

2020-09-29T14:05:55+02:00January 17th, 2020|Corporate, Livestock Management Solutions|

As part of building Datamars’ position within Brazil and the wider Latin American (Latam) market and expanding our complete and competitive Datamars Livestock offer in the region, Datamars has (as of 30th December 2019) acquired part of local Brazilian company, Fockink. Datamars CEO Klaus Ackerstaff says the rationale for Datamars to acquire the Fockink tag [...]

Gold and bronze pin wins at Best Design Awards NZ

2020-09-29T14:05:36+02:00October 7th, 2019|Corporate, Livestock Management Solutions|

Farming is a tough job, which is why we at Datamars put our customers first and design products that genuinely make a measurable difference. We are delighted to  announce that two of those products, the S3 Weigh Scale and the S150 Portable Solar Energizer, were winners in the 2019 Best Design Awards, NZ. The Tru-Test [...]

Datamars Announces Tru-Test Acquisition Completion

2020-09-29T14:44:20+02:00September 28th, 2018|Corporate, Livestock Management Solutions|

Broader integrated animal management portfolio will offer expanded product choices for customers worldwide. Datamars, a leader in delivering intelligent tracking, identification and animal management solutions, has announced the completion of its acquisition of a major portion of the Tru-Test business  after receiving New Zealand’s Overseas Investment Office clearance earlier this month. The acquisition includes the [...]

Datamars to acquire the farm resource management and milk meter businesses of Tru-Test

2020-09-29T14:05:10+02:00May 4th, 2018|Corporate, Livestock Management Solutions|

Conditional acquisition of Tru-Test business Bedano (CH) and Auckland (NZ), May 4, 2018. Datamars to acquire the farm resource management and milk meter businesses of Tru-Test. Datamars SA signs conditional acquisition agreement with Auckland-based Tru-Test Group for the purchase of the largest portion of the Tru-Test business. The conditional acquisition involves the R&D, manufacturing, sales, [...]

Datamars appoints Wade King as Vice President, US Livestock Identification Sales

2020-09-29T14:08:19+02:00June 1st, 2016|Corporate, Livestock Management Solutions, Pet Identification and Reunification|

Bedano, CH, June 1, 2016 -- Datamars, a leader in delivering high performance identification and tracking solutions, announced today that Wade King has joined the Datamars US team as the Vice President for Livestock Identification Sales. “We are pleased to add another accomplished leader and industry expert to the Datamars US executive team. Wade’s deep [...]

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