Climate, traceability, animal welfare and productivity are important focus areas for the Brazilian Roundtable for Sustainable Livestock (also known as MBPS) which brings together partners across the beef value chain to strengthen sustainable livestock production in Brazil through economic, social and environmental approaches. It’s a mission Datamars is also proud to be a partner [...]
A four-year partnership between Datamars Livestock and NGO Panthera Brasil is helping boost jaguar numbers in Brasil as well as the country’s unique ecosystem, critical for climate change mitigation and sustainable agriculture. Datamars Livestock began working with Panthera Brasil’s Jaguar Conflict Program in 2019 to reduce retaliation killings by cattle farmers due to jaguar [...]
Datamars announced today that it has acquired Kippy S.r.l., the successful GPS tracker and activity monitoring solution for pets, as a natural expansion of its existing offering to pet owners globally. The transaction has been coordinated by Growth Capital, leading advisor specialized in corporate finance transactions for startups and scaleups, acting as [...]
Datamars’ journey to lead the way for a smarter, more sustainable future for its customers, communities and the planet continues with the global business marking the certification of three major sites as using 100% renewable energy. Datamars’ head office in Switzerland and operations hubs in New Zealand and Spain are now certified adding to [...]
The Turkey-Syria earthquake that struck in the early hours of Monday 6 February was among one of the world’s deadliest on record and for many, beyond comprehension in terms of its scale. Sadly, weeks later, aftershocks and their repercussions continue to severely impact those living in the region displacing, injuring and sadly killing more [...]
Datamars Livestock is super-charging its support of the Rural Support Trust in New Zealand and its national Time Out Tour for farmer well-being at a time when it’s needed most by contributing funds from each sale of its limited-edition solar energizer. The Tour is fronted by former TV presenter turned sheep and beef farmer, [...]
Brazilian-born Adriane works as a Solutions Design Expert in our Smart Farming team in Ireland. Before she moved jobs and countries Adriane was named as one of the top 100 most influential women in agribusiness in Brazil. Here she tells us more about her journey and role within Datamars. What is your background? I [...]
Datamars is putting increasingly powerful data in the hands of beef producers around the globe enabling them to measurably improve productivity and animal health and create smarter and more sustainable futures for our sector and our planet. To support and contribute to initiatives that help advance and champion sustainable beef production, gain further insights [...]
Datamars is pleased to announce that it has invested in a majority shareholding of agriculture technology company, Serket. The partnership supports Datamars’ goal of accelerating sustainable livestock production and is part of the company’s efforts to expand its smart farming offering and explore how wider livestock behaviour monitoring technologies, like video analytics and AI, [...]
Tell us about your personal background. I grew up in a city in the eastern part of India called Calcutta, now Kolkata. I graduated as an Engineer and worked for a few years in Marketing and later moved into IT Operations/ Infrastructure management. For my work I moved around the country, Mumbai, Delhi and [...]
