The Datamars board of directors is pleased to welcome Daniele Della Libera as the new CEO of Datamars. Current CEO, Klaus Ackerstaff continues with the company as Executive Chairman of the board of directors and remains actively involved in strategic direction and mergers and acquisitions. Both appointments are a critical part of Datamars’ goal to drive transformation in sustainable livestock production globally.

In 15 years with Datamars, as Chief Operations Officer and Chief Finance Officer, Daniele has been a key leader guiding the success of the company to date, from its origins as a successful European based RFID identification company to a market leading global player in integrated livestock management, pet and textile solutions.

“Daniele has been instrumental in the growth and success of Datamars from a strategic, commercial as well as operational perspective. He has an in depth knowledge of the business and a strong connection with our markets. He is passionate about how we deliver value for our customers and has a very clear perspective on how the company needs to go forward to achieve this and realise our goals. On behalf of the board we welcome Daniele to this new role and look forward to him leading this next exciting period for Datamars” explains Klaus Ackerstaff, Executive Chairman.

Speaking about his new appointment, Daniele says “It has been a privilege to be part of the evolution of Datamars and I’m thrilled to be taking on this new challenge as CEO. We have an outstanding leadership team with some familiar and some new faces, and I look forward to – together with this team – leading Datamars through our next phase of growth.

“With the prevalence of data and the desire to use it increasing, alongside pressures to be more productive with less, we are in a unique position. We’re continuing to bring together products, technologies and capabilities to put powerful data in the hands of our livestock, pet and textile customers in simple ways so they can make better informed decisions and achieve greater success.

As an organisation we have clarity of direction, a strong purpose and are further developing our capabilities to optimise and leverage our technological expertise, global footprint and strong customer and commercial relationships. We have much to do but are focused and I’m proud to say we have a great team around the world, fantastic customers and a very supportive board behind us.”